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Walnut Grill

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Restaurant Industry

With several locations in the region, including Pittsburgh, Mt. Lebanon and Wexford, Walnut Grill is an established chain offering casual and unique dining.

Although very successful, the client found it increasingly difficult to attract new customers in a timely and cost efficient manner. Insight Marketing Solutions partnered with Walnut Grill understanding their concerns, confident a solution was available.

By integrating traditional, direct mail and strategic online campaigns, IMS was able to assist in the reduction of new customer acquisition, averaging as low as $0.41 per patron. Additionally, the client agreed to participate in a gift card sale implemented by Insight Marketing Solutions that generated $17,000 in sales over 2 days via Social Media attention and direct email marketing.

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